Trade show displays and Event marketing

Those of you who are in the event management or event marketing line of work would agree that there is more to managing an event than just having a Trade show display or two. There are, undoubtedly, a hundred and one things to take care of before the actual event.

One of the best practices of event marketing is to hire smart staff, staff who go the extra mile to acquire knowledge about your products and services so that they will represent your company's brand better.

Talk about marketing, here is an interesting picture showing Spanish women in costumes attending the draw for the "El Gordo" lottery in Madrid on Thursday. The total prize of about US$3.3bil is split into thousands of cash prizes among lucky winners. (Source: The Star)

Are You Influenced by Television Ads?

As a follow-up to the previous post on dark chocolates, lately, the barcode scanner ad from KitKat has resurfaced and it cracks me up everytime.

Is there any advert on tv that does the same to you? I remember someone mentioned about one tv ad, the lady with the pink hair. That one makes me laugh too. There's another one where the little girl keeps on asking "What you doing?" Seen that one? Cute, eh? Do you have a favourite tv ad?

See, I'm so bad with remembering tv ads. There was one time in a shopping complex I was asked to join an ad survey. I was asked to watch a series of commercials on tv and name the ads (company or product) shown. I could name only a few which clearly in a way shows that tv ads somehow don't influence my shopping. Not sure if this is good or bad though. What about you? Are you easily influenced by ads?

Jobs in Marketing are Plentiful

With the current economy not showing signs of improving, more and more people are losing their jobs especially in the west. Companies here are also experiencing difficult times and those that are headquartered in the west are more affected than others. I have friends who have recently been laid off and are looking for jobs.

Here in Malaysia, there are still lots of jobs available. It is just a matter of individual job choice that vacancies are still available. There are still many jobs in marketing available as well as other jobs that may not pay as well as the former appointment but could still be enough to pay the bills and put food on the table. People just have to remember to live within their means. Probably easier said than done what with family commitments and such.