Wednesday, June 1, 2011

R.I.P. Jonas Bevacqua

A sad day for the world of fashion, and even more specifically the streetwear culture.

Jonas Bevacqua, co-founder of LRG (Lifted Research Group) was found dead in his home on Bern Drive in Laguna Beach on Monday. Bevaqua was 34. No additional information has been officially released.

Bevacqua, along with Robert Wright, founded LRG in 1999. The company became profitable by 2002, and made its first $1 million in 2000. In 2006 sales figures were at an estimated $150 million. - Wikipedia

LRG focuses primarily on the design, production, and marketing of streetwear clothing and accessories. LRG both supports and is supported by a community of musicians, artists and athletes who have donned the company's clothing. According to LRG, the company's clothes have been worn by celebrities from Kobe Bryant and Reggie Bush to Kanye West and John Legend to Quentin Tarantino and Tom Arnold.

According to Orange County Register, his family is a veritable melting pot. Bevacqua, who is U.S-born Vietnamese, was adopted along with six others by Helen and Joe Bevacqua, who also have one biological son. He has a black brother and sister, Filipino brother and sister, half-white-half black sister, half Jamaican-half-Spanish brother and a white brother.

Bevacqua is survived by his fiancé, son, seven siblings and his mother and father, LRG officials said.

With P Diddy

With Kanye West

With his parents

RIP Jonas Bevacqua.

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  1. Thanks for sharing,your news is quick lah

  2. That's one multi mixture of an interesting family. Yeah sad day for the world of fashion who at 34 has got a big bright future ahead. RIP

  3. oh i didn't know him at all, but it's sad to know such a young talent has just left us.. RIP Jonas Bevacqua..

  4. No idea who on earth is him. :/ Anyway RIP.

  5. Anonymous11:30 AM

    For those of you that don't know Jonas Bevaqua was only one of the brightest people alive!! He took several things that were similar and brought them together not only giving them a name but more a credo and put a message behind it. Its a sad day for fashion, hip-hop, skateboarding, and many things alike. RIP Jonas I hope the message lives on forever.